Not many sales people enjoy making continual cold calls during or sifting through and replying to emails, and let's not even get started on the tedious task of data entry. But fear not, because the future of B2B sales is emerging and its brings with it timely automation and customisable features so you can spend your work and personal time more effectivley. Lets dig a little deeper.
Think of it like this, automated outreach is like the personal assistant you've always wanted, except it never takes a coffee break and can work 24/7. It work Instead of wasting time leaving voicemails and sending messages leads that are never going to happen, you automate your conversations and focus on the ones that are hot to trot. The two main attributes of autoamted outreach are:
Customisation
Customise outreach allows B2B companies to tailor their messaging to specific prospects, increasing the chances of conversions. Our lead generation technology allows B2B companies to focus their efforts on the most promising leads, rather than wasting time and resources on those that are unlikely to convert. Outreach customisation on LinkedIn and email can target specific occupations, in specific industries, anywhere in the world. It save B2B sales people wasted time and energy, and it never takes a day off.
Automation
Ignite outreach can also help B2B companies to save time and resources by automating repetitive and time-consuming tasks. This allows salespeople to focus on more high-value activities, such as building relationships with prospects, closing deals and drinking coffee (the last one is a non-neogitable). Think about all those wasted hours leaving voicemails, researching prospects, speaking to gate keepers and sending wordy emails. All of this disappears with automation technology.
The Death of Manual Lead Generation?
As customisation and automated lead generation become more sophisticated and effective, manual lead generation is becoming more redundant. This doesn't mean we believe that salespeople will become obsolete, in-fact, quite the opposite. Sales still needs a human touch and it's the sales people who can adapt to change, utilise new technology and automate activities that will be able to focus on more high-value activities, such as building relationships with prospects and closing deals, enabling them to identify and convert leads into customers more effectively than ever before.
So instead of spending hours on the phone or typing emails, you'll be able to focus on the human touch that makes sales so special. Automated B2B outreach is the perfect combination of efficiency and effectiveness, and it's going to change the game for B2B sales professionals everywhere.
Curious how top marketing agencies automate LinkedIn? Simplify your B2B outreach with our step-by-step guide to integrating Sales Navigator and HRS.